/* ============================================================
   WINVN — Loofah landing page
   Design system per Design.docx: clean eco premium, mint/cream,
   dark teal, rounded modern typography, lots of whitespace.
   ============================================================ */

:root {
  /* greens */
  --teal-900: #0B2F2D;   /* darkest heading */
  --teal-800: #0F4545;   /* dark teal — footer, headings, primary dark */
  --teal-700: #134e4c;
  --green-600: #08723E;  /* primary green — CTA, highlight (AA-contrast) */
  --green-500: #338857;  /* fresh */
  --green-400: #5FA871;
  /* surfaces */
  --cream: #FFFCF6;      /* page bg */
  --cream-2: #FEFDF9;
  --mint: #ECF4EF;       /* light mint blocks */
  --mint-2: #E6F1EB;
  --white: #ffffff;
  /* text */
  --ink: #0B2F2D;
  --body: #5D6B65;
  --muted: #677570;
  --border: #DDE7E1;
  /* accents */
  --warm: #D8895C;
  --coral: #EF6A4E;

  --accent: var(--green-600);     /* CTA accent (tweakable) */
  --radius: 16px;
  --radius-lg: 28px;
  --radius-pill: 999px;
  --shadow: 0 8px 24px rgba(15,69,69,.08);
  --shadow-lg: 0 24px 60px rgba(15,69,69,.12);
  --maxw: 1180px;
  --pad: 56px;
  --font: "Manrope", system-ui, -apple-system, "Segoe UI", sans-serif;
}

* { box-sizing: border-box; margin: 0; padding: 0; }
html { scroll-behavior: smooth; }
@media (prefers-reduced-motion: reduce) { html { scroll-behavior: auto; } }

body {
  font-family: var(--font);
  background: var(--cream);
  color: var(--body);
  font-size: 17px;
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
  overflow-x: hidden;
}

h1, h2, h3, h4 { color: var(--ink); line-height: 1.05; font-weight: 800; letter-spacing: -0.025em; text-wrap: balance; }
p { text-wrap: pretty; }
a { color: inherit; text-decoration: none; }
::selection { background: var(--green-400); color: #fff; }

/* ---------- layout ---------- */
.wrap { max-width: var(--maxw); margin: 0 auto; padding: 0 var(--pad); }
.section { padding: 104px 0; }
.section.tight { padding: 72px 0; }
.eyebrow {
  display: inline-flex; align-items: center; gap: 8px;
  font-size: 13px; font-weight: 700; letter-spacing: .06em; text-transform: uppercase;
  color: var(--green-600);
}
.eyebrow::before { content: ""; width: 18px; height: 1.5px; background: var(--green-500); display: inline-block; }
.section-head { max-width: 660px; }
.section-head.center { margin: 0 auto; text-align: center; }
.section-head h2 { font-size: clamp(34px, 4.4vw, 52px); margin: 18px 0 0; }
.section-head p { font-size: 18px; margin-top: 18px; color: var(--body); }
.lead { color: var(--body); }
.hl { color: var(--green-600); }
.hl-warm { color: var(--warm); }

/* ---------- buttons ---------- */
.btn {
  display: inline-flex; align-items: center; justify-content: center; gap: 9px;
  font-family: var(--font); font-weight: 700; font-size: 15px; line-height: 1;
  padding: 15px 26px; border-radius: var(--radius-pill); border: 1.5px solid transparent;
  cursor: pointer; transition: transform .15s ease, background .2s ease, box-shadow .2s ease, color .2s ease;
  white-space: nowrap;
}
.btn:active { transform: translateY(1px); }
.btn-primary { background: var(--accent); color: #fff; box-shadow: 0 6px 18px color-mix(in srgb, var(--accent) 32%, transparent); }
.btn-primary:hover { background: color-mix(in srgb, var(--accent) 90%, #000); box-shadow: 0 10px 26px color-mix(in srgb, var(--accent) 38%, transparent); }
.btn-dark { background: var(--teal-800); color: #fff; }
.btn-dark:hover { background: var(--teal-900); }
.btn-ghost { background: var(--white); color: var(--teal-800); border-color: var(--border); }
.btn-ghost:hover { border-color: var(--green-400); color: var(--green-600); }
.btn-lg { padding: 18px 32px; font-size: 16px; }
.btn .arr { transition: transform .2s ease; }
.btn:hover .arr { transform: translateX(3px); }

/* ---------- header ---------- */
:root { --topbar-h: 40px; }
.topbar {
  position: fixed; top: 0; left: 0; right: 0; z-index: 60;
  height: var(--topbar-h);
  background: var(--teal-800);
  display: flex; align-items: center;
}
.topbar-inner { display: flex; align-items: center; justify-content: space-between; gap: 18px; width: 100%; }
.topbar-msg {
  font-size: 12.5px; font-weight: 600; letter-spacing: .01em;
  color: color-mix(in srgb, #fff 82%, var(--green-400));
  white-space: nowrap; overflow: hidden; text-overflow: ellipsis;
}
.socials { display: flex; align-items: center; gap: 4px; flex: none; }
.socials-label { font-size: 12px; font-weight: 700; letter-spacing: .04em; text-transform: uppercase; color: color-mix(in srgb, #fff 60%, var(--green-400)); margin-right: 8px; white-space: nowrap; }
.socials a { width: 28px; height: 28px; display: grid; place-items: center; border-radius: 7px; background: #fff; color: var(--teal-800); transition: transform .2s ease, box-shadow .2s ease; }
.socials a:hover { transform: translateY(-2px); box-shadow: 0 4px 10px rgba(0,0,0,.22); }
.socials a.soc-li { color: #0A66C2; }
.socials a.soc-yt { color: #FF0000; }
.socials a.soc-ig { color: #E4405F; }
.socials a.soc-tt { color: #010101; }
.socials a.soc-fb { color: #1877F2; }
.socials svg { width: 16px; height: 16px; fill: currentColor; display: block; }
header.site {
  position: fixed; top: var(--topbar-h); left: 0; right: 0; z-index: 50;
  transition: background .3s ease, box-shadow .3s ease, padding .3s ease;
  padding: 18px 0;
}
header.site.scrolled {
  background: color-mix(in srgb, var(--cream) 86%, transparent);
  backdrop-filter: saturate(140%) blur(14px);
  box-shadow: 0 1px 0 var(--border);
  padding: 12px 0;
}
.nav { display: flex; align-items: center; justify-content: space-between; gap: 28px; }
.brand { display: flex; align-items: center; gap: 11px; font-weight: 800; font-size: 21px; color: var(--teal-800); letter-spacing: -0.03em; }
.brand-text { display: flex; flex-direction: column; justify-content: center; line-height: 1.08; }
.brand-name { font-weight: 800; font-size: 18px; color: var(--teal-800); letter-spacing: -0.03em; white-space: nowrap; }
.brand .mark {
  width: 30px; height: 30px; border-radius: 9px; flex: none;
  background: radial-gradient(circle at 32% 30%, var(--green-400), var(--green-600) 70%);
  display: grid; place-items: center;
}
.brand .mark::after { content: ""; width: 13px; height: 13px; border-radius: 50% 50% 50% 2px; transform: rotate(45deg); background: #fff; opacity: .92; }
.brand small { font-weight: 600; font-size: 9.5px; letter-spacing: .2em; color: var(--muted); text-transform: uppercase; margin-top: 2px; }
.brand-text small { align-self: flex-start; }
.nav-links { display: flex; align-items: center; gap: 26px; }
.nav-links a { font-size: 14.5px; font-weight: 600; color: var(--teal-800); opacity: .82; white-space: nowrap; transition: opacity .2s, color .2s; }
.nav-links a:hover { opacity: 1; color: var(--green-600); }
.nav-cta { display: flex; align-items: center; gap: 14px; }
.menu-toggle { display: none; background: none; border: none; cursor: pointer; padding: 8px; }
.menu-toggle span { display: block; width: 22px; height: 2px; background: var(--teal-800); border-radius: 2px; transition: .25s; }
.menu-toggle span + span { margin-top: 5px; }

/* ---------- hero ---------- */
.hero { position: relative; padding: 180px 0 90px; overflow: hidden; }
.hero-grid { display: grid; grid-template-columns: 1.04fr .96fr; gap: 56px; align-items: center; }
.hero h1 { font-size: clamp(44px, 6vw, 78px); letter-spacing: -0.04em; line-height: 0.98; }
.hero .sub { font-size: clamp(17px, 1.6vw, 20px); margin-top: 26px; max-width: 520px; color: var(--body); line-height: 1.55; }
.hero-cta { display: flex; gap: 14px; margin-top: 34px; flex-wrap: wrap; }
.trust-line { display: flex; align-items: center; gap: 10px; margin-top: 22px; font-size: 14px; color: var(--muted); font-weight: 600; }
.trust-line .dot { width: 5px; height: 5px; border-radius: 50%; background: var(--green-400); }
.proof-chips { display: flex; flex-wrap: wrap; gap: 10px; margin-top: 30px; }
.chip {
  display: inline-flex; align-items: center; gap: 8px; font-size: 13.5px; font-weight: 700; color: var(--teal-800); white-space: nowrap;
  background: var(--white); border: 1px solid var(--border); border-radius: var(--radius-pill); padding: 9px 15px;
}
.chip .tick { width: 16px; height: 16px; border-radius: 50%; background: color-mix(in srgb, var(--green-600) 14%, transparent); color: var(--green-600); display: grid; place-items: center; font-size: 10px; font-weight: 900; }
.chip-note { font-weight: 600; font-size: 11.5px; color: var(--muted); letter-spacing: .01em; }
.tagline { font-size: clamp(19px, 2.3vw, 25px); font-weight: 800; color: var(--green-600); letter-spacing: -0.02em; margin-top: 14px; }
.aud-tags { justify-content: center; margin-top: 26px; }

/* hero visual */
.hero-visual { position: relative; min-height: 480px; }
.blob {
  display: none;
  background: radial-gradient(120% 100% at 70% 20%, var(--mint-2), var(--mint) 55%, transparent 72%);
  border-radius: 48% 52% 56% 44% / 56% 44% 56% 44%;
  z-index: 0;
}
.hero-visual .ph-main {
  position: relative; z-index: 1; aspect-ratio: 4/4.4; border-radius: var(--radius-lg);
  box-shadow: var(--shadow-lg);
}
/* hero product photo + soft daylight */
.hero-photo { overflow: hidden; background: var(--mint-2); }
.hero-photo img { width: 100%; height: 100%; object-fit: cover; display: block; filter: brightness(1.05) saturate(1.03) contrast(1.01); }
.hero-photo .daylight {
  position: absolute; inset: 0; pointer-events: none; z-index: 2;
  background:
    radial-gradient(115% 80% at 80% 4%, rgba(255,246,226,.6), rgba(255,246,226,0) 46%),
    linear-gradient(180deg, rgba(255,250,240,.12) 0%, rgba(255,250,240,0) 30%, rgba(15,69,69,.07) 100%);
  mix-blend-mode: screen;
}
.float-card {
  position: absolute; z-index: 2; background: var(--white); border: 1px solid var(--border); white-space: nowrap;
  border-radius: 16px; box-shadow: var(--shadow); padding: 14px 16px; display: flex; align-items: center; gap: 12px;
}
.float-card .ico { width: 38px; height: 38px; border-radius: 11px; background: var(--mint); color: var(--green-600); display: grid; place-items: center; flex: none; }
.float-card b { color: var(--ink); font-size: 15px; display: block; line-height: 1.2; }
.float-card span { font-size: 12.5px; color: var(--muted); }
.float-a { top: 12%; left: -34px; }
.float-b { top: 12%; right: -28px; }
.float-c { bottom: 9%; left: -34px; }

/* ---------- placeholders ---------- */
.ph {
  background-color: var(--mint-2);
  background-image: repeating-linear-gradient(135deg, rgba(15,69,69,.045) 0 11px, transparent 11px 22px);
  display: flex; align-items: center; justify-content: center; text-align: center;
  color: var(--muted); font-family: ui-monospace, "SF Mono", Menlo, monospace; font-size: 11.5px;
  letter-spacing: .03em; border: 1px solid var(--border); padding: 14px;
}
.ph span { max-width: 70%; }

/* ---------- trust / logos ---------- */
.trust { padding: 40px 0 8px; }
.trust p { text-align: center; font-size: 13px; font-weight: 700; letter-spacing: .08em; text-transform: uppercase; color: var(--muted); }
.logo-row { display: flex; flex-wrap: wrap; justify-content: center; align-items: center; gap: 18px 46px; margin-top: 26px; opacity: .9; }
.logo-ph { height: 26px; min-width: 96px; border-radius: 6px; opacity: .55; }

/* ---------- products ---------- */
.tabs { display: inline-flex; gap: 6px; background: var(--white); border: 1px solid var(--border); border-radius: var(--radius-pill); padding: 5px; margin-top: 28px; }
.tab { border: none; background: none; font-family: var(--font); font-weight: 700; font-size: 14px; color: var(--body); padding: 9px 20px; border-radius: var(--radius-pill); cursor: pointer; transition: .2s; }
.tab.active { background: var(--teal-800); color: #fff; }
.prod-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 22px; margin-top: 44px; }
.card {
  background: var(--white); border: 1px solid var(--border); border-radius: var(--radius-lg);
  box-shadow: var(--shadow); overflow: hidden; transition: transform .25s ease, box-shadow .25s ease; display: flex; flex-direction: column;
}
.card:hover { transform: translateY(-5px); box-shadow: var(--shadow-lg); }
.card .ph-img { aspect-ratio: 1/1; border: none; border-radius: 0; overflow: hidden; background: linear-gradient(160deg, var(--mint-2), var(--cream-2)); display: grid; place-items: center; }
.card .ph-img img { width: 100%; height: 100%; object-fit: contain; display: block; transition: transform .5s cubic-bezier(.2,.7,.2,1); }
.card:hover .ph-img img { transform: scale(1.05); }
.card-body { padding: 22px 24px 26px; }
.card .cat { font-size: 12px; font-weight: 700; letter-spacing: .05em; text-transform: uppercase; color: var(--green-600); }
.card h3 { font-size: 20px; margin: 9px 0 4px; }
.card .sku { font-size: 13px; color: var(--muted); font-family: ui-monospace, monospace; }
.card .tex { display: inline-flex; margin-top: 14px; font-size: 12.5px; font-weight: 700; color: var(--teal-800); background: var(--mint); border-radius: var(--radius-pill); padding: 6px 12px; }
.stat-card { grid-column: span 3; }

/* big stat strip */
.statline { display: flex; flex-wrap: wrap; justify-content: center; gap: 28px 56px; margin-top: 44px; }
.stat { width: 190px; text-align: center; }
.stat .num { font-size: clamp(34px, 4vw, 46px); font-weight: 800; color: var(--teal-800); letter-spacing: -0.03em; }
.stat .num em { font-style: normal; color: var(--green-600); }
.stat .lbl { font-size: 14.5px; color: var(--body); margin-top: 6px; font-weight: 600; }

/* ---------- why / USP ---------- */
.why { background: var(--cream-2); }
.usp-grid { display: grid; grid-template-columns: repeat(2, 1fr); gap: 20px; margin-top: 48px; }
.usp {
  background: var(--white); border: 1px solid var(--border); border-radius: var(--radius-lg); padding: 36px 34px;
  display: flex; gap: 22px; align-items: flex-start;
}
.usp .big { font-size: 40px; font-weight: 800; color: var(--green-600); letter-spacing: -0.04em; line-height: 1; flex: none; min-width: 86px; }
.usp h3 { font-size: 21px; margin-bottom: 8px; }
.usp p { font-size: 15.5px; }

/* problems strip */
.problems { display: grid; grid-template-columns: repeat(2, 1fr); gap: 22px; margin-top: 44px; }
.problem { border-left: none; background: var(--white); border: 1px solid var(--border); border-radius: var(--radius-lg); padding: 30px 32px; }
.problem .solve { display: flex; gap: 13px; margin-top: 20px; padding-top: 20px; border-top: 1px solid var(--border); }
.problem .solve .solve-tick { flex: none; width: 24px; height: 24px; border-radius: 50%; background: var(--green-600); color: #fff; display: grid; place-items: center; font-size: 12px; font-weight: 900; margin-top: 2px; }
.problem .solve strong { display: block; font-size: 12.5px; font-weight: 800; letter-spacing: .04em; text-transform: uppercase; color: var(--green-600); margin-bottom: 4px; }
.problem .solve span { font-size: 15px; color: var(--body); line-height: 1.5; }
.problem .x { width: 30px; height: 30px; border-radius: 9px; background: color-mix(in srgb, var(--coral) 14%, transparent); color: #B5421F; display: grid; place-items: center; font-weight: 900; margin-bottom: 14px; }
.problem b { color: var(--ink); font-size: 18px; }
.problem p { font-size: 15px; margin-top: 6px; }

/* ---------- impact ---------- */
.impact-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 56px; align-items: center; }
.impact-imgs { display: grid; grid-template-columns: 1fr 1fr; gap: 16px; }
.impact-imgs .ph { border-radius: var(--radius-lg); }
.impact-imgs .ph:first-child { aspect-ratio: 3/4.4; margin-top: 28px; }
.impact-imgs .ph:last-child { aspect-ratio: 3/4.4; }
.impact-imgs .ph.has-img { padding: 0; border: none; overflow: hidden; box-shadow: var(--shadow-md); }
.impact-imgs .ph.has-img img { width: 100%; height: 100%; object-fit: cover; display: block; }
.impact-grid h2 { font-size: clamp(32px, 4vw, 48px); }
.impact-grid p { margin-top: 20px; font-size: 17px; }

/* ---------- offer box feature card ---------- */
.offerbox { background: var(--mint); border-radius: var(--radius-lg); padding: 0; overflow: hidden; }
.offerbox-grid { display: grid; grid-template-columns: 1.05fr .95fr; gap: 0; }
.offerbox-text { padding: 60px 56px; }
.offerbox-text h2 { font-size: clamp(30px, 3.6vw, 44px); }
.offerbox ul { list-style: none; margin: 30px 0 0; display: grid; gap: 16px; }
.offerbox li { display: flex; gap: 14px; align-items: flex-start; font-size: 16px; color: var(--teal-800); font-weight: 600; }
.offerbox li .tick { flex: none; width: 24px; height: 24px; border-radius: 50%; background: var(--green-600); color: #fff; display: grid; place-items: center; font-size: 12px; font-weight: 900; margin-top: 1px; }
.offerbox-visual { position: relative; min-height: 100%; padding: 40px; display: grid; place-items: center; }
.offerbox-visual .ph { width: 100%; height: 100%; min-height: 340px; border-radius: var(--radius-lg); background-color: var(--white); }
.offerbox-visual .offer-photo { margin: 0; width: 100%; border-radius: var(--radius-lg); overflow: hidden; background: var(--white); box-shadow: var(--shadow-md); }
.offerbox-visual .offer-photo img { width: 100%; height: 420px; object-fit: cover; object-position: center 38%; display: block; }
.offerbox-visual .offer-photo figcaption { padding: 15px 18px; font-size: 14px; font-weight: 600; letter-spacing: .01em; color: var(--muted); text-align: center; }

/* ---------- steps ---------- */
.steps { display: grid; grid-template-columns: repeat(3, 1fr); gap: 22px; margin-top: 48px; counter-reset: step; }
.step { position: relative; padding: 34px 30px; background: var(--white); border: 1px solid var(--border); border-radius: var(--radius-lg); }
.step .n { counter-increment: step; width: 44px; height: 44px; border-radius: 13px; background: var(--teal-800); color: #fff; display: grid; place-items: center; font-weight: 800; font-size: 18px; margin-bottom: 20px; }
.step .n::before { content: "0" counter(step); }
.step h3 { font-size: 20px; margin-bottom: 8px; }
.step p { font-size: 15px; }

/* ---------- fit (for / not for) ---------- */
.fit-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 22px; margin-top: 48px; }
.fit { border-radius: var(--radius-lg); padding: 40px 38px; }
.fit.yes { background: var(--mint); border: 1px solid var(--green-400); }
.fit.no { background: var(--white); border: 1px solid var(--border); }
.fit h3 { font-size: 22px; margin-bottom: 22px; display: flex; align-items: center; gap: 10px; }
.fit ul { list-style: none; display: grid; gap: 15px; }
.fit li { display: flex; gap: 13px; font-size: 16px; line-height: 1.45; }
.fit li .mk { flex: none; width: 24px; height: 24px; border-radius: 50%; display: grid; place-items: center; font-weight: 900; font-size: 13px; margin-top: 1px; }
.fit.yes .mk { background: var(--green-600); color: #fff; }
.fit.no .mk { background: #eceeed; color: var(--body); }
.fit.yes li { color: var(--teal-800); font-weight: 600; }

/* ---------- startup note ---------- */
.startup-note { margin-top: 22px; background: var(--mint); border: 1px solid var(--green-400); border-radius: var(--radius-lg); padding: 44px 48px; }
.startup-note h3 { font-size: clamp(22px, 2.6vw, 28px); color: var(--teal-900); margin-bottom: 14px; }
.startup-note > p { font-size: 16.5px; line-height: 1.6; color: var(--body); max-width: 760px; }
.startup-note ul { list-style: none; margin: 26px 0 30px; display: grid; grid-template-columns: 1fr 1fr; gap: 14px 32px; }
.startup-note li { display: flex; gap: 13px; align-items: flex-start; font-size: 16px; line-height: 1.45; color: var(--teal-800); font-weight: 600; }
.startup-note li .tick { flex: none; width: 24px; height: 24px; border-radius: 50%; background: var(--green-600); color: #fff; display: grid; place-items: center; font-size: 12px; font-weight: 900; margin-top: 1px; }
@media (max-width: 720px) { .startup-note { padding: 34px 26px; } .startup-note ul { grid-template-columns: 1fr; } }

/* ---------- big proof ---------- */
.bigproof { background: var(--teal-800); color: #fff; text-align: center; border-radius: var(--radius-lg); padding: 88px 40px; }
.bigproof .eyebrow { color: var(--green-400); }
.bigproof .eyebrow::before { background: var(--green-400); }
.bigproof .huge { font-size: clamp(60px, 10vw, 124px); font-weight: 800; color: #fff; letter-spacing: -0.05em; line-height: 1; margin: 18px 0 0; }
.bigproof .huge em { font-style: normal; color: var(--green-400); }
.bigproof p { color: color-mix(in srgb, #fff 78%, var(--green-400)); font-size: 19px; margin-top: 18px; max-width: 540px; margin-left: auto; margin-right: auto; }

/* ---------- process gallery ---------- */
.proc-gallery { display: grid; grid-template-columns: repeat(3, 1fr); gap: 22px; margin-top: 52px; }
.proc-card { margin: 0; background: var(--white); border: 1px solid var(--border); border-radius: var(--radius-lg); overflow: hidden; box-shadow: var(--shadow-md); transition: transform .4s cubic-bezier(.2,.7,.2,1), box-shadow .4s ease; }
.proc-card:hover { transform: translateY(-5px); box-shadow: var(--shadow-lg); }
.proc-card img { width: 100%; aspect-ratio: 4/3; object-fit: cover; display: block; }
.proc-card figcaption { padding: 16px 20px; font-size: 15px; font-weight: 700; color: var(--teal-800); letter-spacing: -0.01em; }

/* ---------- lead form ---------- */
.lead-section { background: var(--cream-2); }
.lead-grid { display: grid; grid-template-columns: .92fr 1.08fr; gap: 56px; align-items: start; }
.lead-info h2 { font-size: clamp(32px, 4vw, 48px); }
.lead-info > p { margin-top: 18px; font-size: 17px; max-width: 440px; }
.lead-list { list-style: none; margin: 28px 0; display: grid; gap: 14px; }
.lead-list li { display: flex; gap: 12px; font-size: 15.5px; color: var(--teal-800); font-weight: 600; align-items: flex-start; }
.lead-list .tick { flex: none; width: 22px; height: 22px; border-radius: 50%; background: var(--green-600); color: #fff; display: grid; place-items: center; font-size: 11px; font-weight: 900; margin-top: 1px; }
.guarantee { background: var(--mint); border: 1px solid var(--green-400); border-radius: var(--radius); padding: 18px 20px; display: flex; gap: 14px; align-items: flex-start; margin-top: 6px; }
.guarantee .ico { flex: none; width: 36px; height: 36px; border-radius: 10px; background: var(--white); color: var(--green-600); display: grid; place-items: center; }
.guarantee b { color: var(--ink); display: block; font-size: 15px; }
.guarantee span { font-size: 14px; color: var(--body); }
.scarcity { margin-top: 18px; font-size: 14px; color: var(--muted); display: flex; align-items: center; gap: 9px; font-weight: 600; }
.scarcity .pulse { width: 9px; height: 9px; border-radius: 50%; background: var(--green-500); box-shadow: 0 0 0 0 color-mix(in srgb, var(--green-500) 60%, transparent); animation: pulse 2.2s infinite; }
@keyframes pulse { 0%{box-shadow:0 0 0 0 color-mix(in srgb,var(--green-500) 55%,transparent);} 70%{box-shadow:0 0 0 11px transparent;} 100%{box-shadow:0 0 0 0 transparent;} }
@media (prefers-reduced-motion: reduce){ .scarcity .pulse{ animation: none; } }

.form-card { background: var(--white); border: 1px solid var(--border); border-radius: var(--radius-lg); box-shadow: var(--shadow-lg); padding: 40px; }
.form-card h3 { font-size: 23px; }
.form-card > p { font-size: 15px; margin-top: 6px; margin-bottom: 26px; }
.field { margin-bottom: 16px; }
.field.row { display: grid; grid-template-columns: 1fr 1fr; gap: 14px; }
.field label { display: block; font-size: 13px; font-weight: 700; color: var(--teal-800); margin-bottom: 7px; }
.field label .req { color: #C0392B; }
.field input, .field select, .field textarea {
  width: 100%; font-family: var(--font); font-size: 15px; color: var(--ink);
  padding: 13px 15px; border: 1.5px solid var(--border); border-radius: 11px; background: var(--cream-2);
  transition: border .18s ease, box-shadow .18s ease; outline: none;
}
.field textarea { resize: vertical; min-height: 80px; }
.field input:focus, .field select:focus, .field textarea:focus { border-color: var(--green-500); box-shadow: 0 0 0 3px color-mix(in srgb, var(--green-500) 16%, transparent); background: #fff; }
.field input.err, .field select.err { border-color: var(--coral); }
.err-msg { color: var(--coral); font-size: 12.5px; margin-top: 5px; display: none; }
.field.invalid .err-msg { display: block; }
.form-card .btn-primary { width: 100%; margin-top: 8px; }
.form-foot { text-align: center; font-size: 12.5px; color: var(--muted); margin-top: 16px; }
.form-foot a { color: var(--green-600); font-weight: 700; }

/* success state */
.form-success { display: none; text-align: center; padding: 26px 10px; }
.form-card.done .form-body { display: none; }
.form-card.done .form-success { display: block; }
.form-success .big-tick { width: 72px; height: 72px; border-radius: 50%; background: var(--green-600); color: #fff; display: grid; place-items: center; margin: 0 auto 22px; font-size: 34px; }
.form-success h3 { font-size: 25px; }
.form-success p { margin-top: 12px; font-size: 16px; }
.form-success .chans { display: flex; gap: 12px; justify-content: center; margin-top: 26px; flex-wrap: wrap; }

/* ---------- FAQ ---------- */
.faq-grid { max-width: 800px; margin: 44px auto 0; display: grid; gap: 12px; }
.faq-item { background: var(--white); border: 1px solid var(--border); border-radius: var(--radius); overflow: hidden; }
.faq-q { width: 100%; text-align: left; background: none; border: none; font-family: var(--font); font-weight: 700; font-size: 17px; color: var(--ink); padding: 22px 26px; cursor: pointer; display: flex; justify-content: space-between; align-items: center; gap: 16px; }
.faq-q .pm { flex: none; width: 26px; height: 26px; border-radius: 50%; background: var(--mint); color: var(--green-600); display: grid; place-items: center; font-size: 18px; font-weight: 700; transition: transform .25s ease; }
.faq-item.open .faq-q .pm { transform: rotate(45deg); }
.faq-a { max-height: 0; overflow: hidden; transition: max-height .3s ease; }
.faq-a p { padding: 0 26px 24px; font-size: 15.5px; }

/* ---------- landscape band ---------- */
.landscape { position: relative; height: 200px; overflow: hidden; background: linear-gradient(180deg, var(--cream) 0%, var(--mint) 100%); }
.landscape .sun { position: absolute; bottom: 56px; left: 50%; transform: translateX(-50%); width: 110px; height: 110px; border-radius: 50%; background: radial-gradient(circle, #F4C99A, #E8A063); opacity: .55; }
.hill { position: absolute; bottom: 0; left: -5%; right: -5%; border-radius: 50% 50% 0 0; }
.hill.h1 { height: 120px; background: var(--green-400); opacity: .5; transform: scaleX(1.4); }
.hill.h2 { height: 92px; background: var(--green-500); opacity: .65; left: 30%; right: -20%; }
.hill.h3 { height: 76px; background: var(--teal-700); opacity: .8; left: -25%; right: 35%; }

/* ---------- footer ---------- */
footer.site { background: var(--teal-800); color: color-mix(in srgb, #fff 78%, var(--green-400)); padding: 72px 0 36px; }
.foot-grid { display: grid; grid-template-columns: 1.5fr 1fr 1.4fr; gap: 48px; align-items: start; }
footer .brand { color: #fff; }
footer .brand .brand-name { color: #fff; }
footer .brand small { color: color-mix(in srgb, #fff 55%, var(--green-400)); }
.foot-contact { margin-top: 22px; display: flex; flex-direction: column; gap: 14px; }
.foot-contact .fc-company { font-size: 18px; font-weight: 800; color: #fff; letter-spacing: -0.03em; margin: 0 0 2px; }
.foot-contact p { margin: 0; font-size: 15px; line-height: 1.5; color: color-mix(in srgb, #fff 78%, var(--green-400)); }
.foot-contact .fc-label { display: block; font-size: 11px; font-weight: 700; letter-spacing: .1em; text-transform: uppercase; color: color-mix(in srgb, #fff 50%, var(--green-400)); margin-bottom: 3px; }
.foot-contact a { color: #fff; transition: color .2s; }
.foot-contact a:hover { color: var(--green-400); }
.foot-map { display: block; }
.foot-map a { position: relative; display: block; border-radius: 14px; overflow: hidden; border: 1px solid color-mix(in srgb, #fff 16%, transparent); line-height: 0; }
.foot-map img { width: 100%; height: 200px; object-fit: cover; display: block; transition: transform .4s ease; }
.foot-map a:hover img { transform: scale(1.04); }

/* ---------- image float-on-hover ---------- */
.hero-visual .ph-main { transition: transform .45s cubic-bezier(.2,.7,.2,1), box-shadow .45s ease; }
.hero-visual .ph-main:hover { transform: translateY(-9px); box-shadow: 0 32px 64px rgba(15,46,34,.24); }
.impact-imgs .ph.has-img { transition: transform .45s cubic-bezier(.2,.7,.2,1), box-shadow .45s ease; }
.impact-imgs .ph.has-img:hover { transform: translateY(-9px); box-shadow: var(--shadow-lg); }
.offerbox-visual .offer-photo { transition: transform .45s cubic-bezier(.2,.7,.2,1), box-shadow .45s ease; }
.offerbox-visual .offer-photo:hover { transform: translateY(-9px); box-shadow: var(--shadow-lg); }
.foot-map a { transition: transform .45s cubic-bezier(.2,.7,.2,1), box-shadow .45s ease; }
.foot-map a:hover { transform: translateY(-6px); box-shadow: 0 22px 44px rgba(0,0,0,.28); }
@media (prefers-reduced-motion: reduce) {
  .hero-visual .ph-main:hover, .impact-imgs .ph.has-img:hover, .offerbox-visual .offer-photo:hover, .foot-map a:hover { transform: none; }
}
.foot-map .map-pill { position: absolute; left: 14px; top: 14px; display: inline-flex; align-items: center; gap: 6px; background: #fff; color: var(--teal-800); font-size: 13px; font-weight: 700; padding: 8px 13px; border-radius: 9px; box-shadow: 0 4px 14px rgba(0,0,0,.18); line-height: 1; }
.foot-col h3, .foot-col h4 { color: #fff; font-size: 14px; letter-spacing: .04em; text-transform: uppercase; margin-bottom: 18px; }
.foot-col a, .foot-col p { display: block; font-size: 15px; color: color-mix(in srgb, #fff 72%, var(--green-400)); margin-bottom: 12px; transition: color .2s; }
.foot-col a:hover { color: #fff; }
.foot-bottom { border-top: 1px solid color-mix(in srgb, #fff 14%, transparent); margin-top: 56px; padding-top: 26px; display: flex; justify-content: space-between; flex-wrap: wrap; gap: 12px; font-size: 13.5px; color: color-mix(in srgb, #fff 55%, var(--green-400)); }

/* ---------- launch kit grid ---------- */
.kit-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; margin-top: 48px; }
.kit { background: var(--white); border: 1px solid var(--border); border-radius: var(--radius-lg); padding: 32px 30px; transition: transform .25s ease, box-shadow .25s ease; }
.kit:hover { transform: translateY(-4px); box-shadow: var(--shadow); }
.kit .num { width: 42px; height: 42px; border-radius: 12px; background: var(--mint); color: var(--green-600); display: grid; place-items: center; font-weight: 800; font-size: 17px; margin-bottom: 18px; }
.kit h3 { font-size: 19px; margin-bottom: 8px; }
.kit p { font-size: 15px; }

/* ---------- 7-day timeline ---------- */
.timeline { display: grid; grid-template-columns: repeat(4, 1fr); gap: 20px; margin-top: 48px; position: relative; }
.day { background: var(--white); border: 1px solid var(--border); border-radius: var(--radius-lg); padding: 32px 28px; }
.day .tag { display: inline-block; font-size: 12px; font-weight: 800; letter-spacing: .05em; text-transform: uppercase; color: var(--green-600); background: var(--mint); border-radius: var(--radius-pill); padding: 7px 14px; margin-bottom: 18px; }
.day h3 { font-size: 18px; margin-bottom: 8px; }
.day p { font-size: 14.5px; }
.timeline-note { text-align: center; font-size: 13.5px; color: var(--muted); margin-top: 26px; }

/* ---------- use-case tags ---------- */
.usecases { display: flex; flex-wrap: wrap; gap: 11px; margin-top: 6px; }
.uc { background: var(--white); border: 1px solid var(--border); border-radius: var(--radius-pill); padding: 12px 19px; font-size: 15px; font-weight: 600; color: var(--teal-800); }

/* ---------- reveal animation ---------- */
.reveal { opacity: 0; transform: translateY(24px); transition: opacity .7s cubic-bezier(.2,.7,.2,1), transform .7s cubic-bezier(.2,.7,.2,1); }
.reveal.in { opacity: 1; transform: none; }
@media (prefers-reduced-motion: reduce){ .reveal { opacity: 1; transform: none; transition: none; } }

/* ---------- responsive ---------- */
@media (max-width: 980px) {
  :root { --pad: 32px; }
  .nav-links, .nav-cta .btn { display: none; }
  .menu-toggle { display: block; }
  .nav-cta { gap: 0; }
  .hero-grid, .impact-grid, .offerbox-grid, .lead-grid { grid-template-columns: 1fr; }
  .hero { padding-top: 150px; }
  .hero-visual { min-height: 380px; margin-top: 20px; }
  .prod-grid, .usp-grid, .problems, .steps, .fit-grid, .statline { grid-template-columns: 1fr; }
  .proc-gallery { grid-template-columns: 1fr 1fr; }
  .kit-grid { grid-template-columns: 1fr; }
  .timeline { grid-template-columns: 1fr 1fr; }
  .prod-grid { grid-template-columns: 1fr; }
  .statline { grid-template-columns: 1fr 1fr; gap: 30px 20px; }
  .stat-card { grid-column: span 1; }
  .offerbox-text { padding: 44px 34px; }
  .offerbox-visual { min-height: 280px; }
  .field.row { grid-template-columns: 1fr; }
  .foot-grid { grid-template-columns: 1fr 1fr; gap: 36px 24px; }
  .foot-map { grid-column: 1 / -1; }
  .section { padding: 76px 0; }
  /* mobile menu */
  .nav-links.open { display: flex; position: absolute; top: 100%; left: 0; right: 0; flex-direction: column; align-items: stretch; gap: 0; background: var(--cream); border-top: 1px solid var(--border); box-shadow: var(--shadow); padding: 8px 0; }
  .nav-links.open a { padding: 15px var(--pad); border-bottom: 1px solid var(--border); }
}
@media (max-width: 560px) {
  body { font-size: 16px; }
  .float-a { left: -8px; } .float-b { right: -6px; } .float-c { display: none; }
  .timeline { grid-template-columns: 1fr; }
  .impact-imgs .ph:first-child { margin-top: 0; }
  .proc-gallery { grid-template-columns: 1fr; }
  .topbar-msg { display: none; }
  .topbar-inner { justify-content: center; }
  .socials-label { display: none; }
  .foot-grid { grid-template-columns: 1fr; }
  .bigproof { padding: 60px 24px; }
  .dual-cta { flex-direction: column; }
  .fba-grid { grid-template-columns: 1fr; gap: 32px; }
}

/* ---------- H1 keyword subtitle ---------- */
.h1-sub { font-size: clamp(15px, 1.5vw, 17px); font-weight: 700; color: var(--muted); margin-top: 14px; letter-spacing: -0.01em; max-width: 520px; }

/* ---------- dual CTA ---------- */
.dual-cta { display: flex; gap: 18px 28px; align-items: flex-start; flex-wrap: wrap; margin-top: 34px; }
.dual-cta-center { justify-content: center; text-align: center; }
.dual-cta-center .cta-col { align-items: center; }
.cta-col { display: flex; flex-direction: column; gap: 8px; }
.cta-col .btn { width: fit-content; }
.cta-hint { font-size: 12.5px; color: var(--muted); font-weight: 600; max-width: 260px; line-height: 1.45; }
.btn-secondary { background: var(--white); color: var(--green-600); border: 2px solid var(--green-600); }
.btn-secondary:hover { background: var(--mint); border-color: var(--green-600); }
.alt-cta { margin-top: 16px; font-size: 14.5px; color: var(--muted); font-weight: 600; }
.alt-cta a { color: var(--green-600); font-weight: 700; }
.alt-cta a:hover { text-decoration: underline; }

/* ---------- proof stat banner ---------- */
.proof-stat { margin-top: 44px; margin-bottom: 4px; background: var(--mint); border: 1px solid var(--green-400); border-radius: var(--radius-lg); padding: 32px 40px; text-align: center; }
.proof-headline { font-size: clamp(19px, 2.2vw, 24px); font-weight: 800; color: var(--teal-800); letter-spacing: -0.02em; line-height: 1.3; }
.proof-headline strong { color: var(--green-600); }
.proof-ico { margin-right: 6px; }
.proof-sub { font-size: 16px; color: var(--body); margin-top: 14px; max-width: 720px; margin-left: auto; margin-right: auto; line-height: 1.55; }

/* ---------- SEO intro ---------- */
.seo-intro { padding-bottom: 0; }

/* ---------- Amazon FBA ---------- */
.fba-grid { display: grid; grid-template-columns: 1.05fr 0.95fr; gap: 56px; align-items: center; }
.fba-copy h2 { font-size: clamp(28px, 3.4vw, 40px); margin-top: 14px; }
.fba-copy p { font-size: 17px; margin-top: 18px; color: var(--body); }
.fba-list { list-style: none; display: grid; gap: 14px; background: var(--cream-2); border: 1px solid var(--border); border-radius: var(--radius-lg); padding: 34px 36px; }
.fba-list li { display: flex; gap: 13px; font-size: 16px; font-weight: 600; color: var(--teal-800); align-items: flex-start; }
.fba-list .mk { flex: none; width: 24px; height: 24px; border-radius: 50%; background: var(--green-600); color: #fff; display: grid; place-items: center; font-size: 12px; font-weight: 900; margin-top: 1px; }

/* ---------- checklist preview ---------- */
.checklist-preview li { font-size: 15px; }